Lead generation done the right way
We generate leads through your companies brand – increasing brand awareness and sales
Better quality leads
Lead-gen companies typically generate leads through their own websites. You then call the leads and the prospect has no idea who you are. They’re cold leads that typically won’t covert to sale.
At Trade Initiative we generate leads using your brand. Everything we do has your business at the heart of it. We build marketing campaigns that put your business in front of your ideal customer, right when they need you.
When you pickup the phone, the potential customer already know who you are, and what makes your business unique. They’re red hot leads.
Some of the trades we work with
Builders / Windows / Fascias
Plumbers / Home Heating
Electricians
Gardeners / Landscapers
Painters / Decorators
Your Trade?
Our other services
So much more than just lead generation
Software and Systems
We have built a series of software and tools that essentially help you manage and close more sales.
Digitise Your Business
It’s all well and good generating more leads, but without a system to manage them, you’ll miss opportunities and ultimately throw money down the drain. Our software allows you to effectively manage your leads, sales and customers.
Quoting Made Easy
Our app was designed by industry experts, specially for engineers and surveyors. Simply select the parts you need, add photos and notes, and print a professional looking quote right in the customers home.
Sales Training, Support and Reporting
Not only do we provide the leads and the systems to manage them, we also offer a range of services to help you turn the leads in to sales. Whether you want to offload your entire sales process or train your existing team, we’ve got you covered.
Our dashboard reporting provides you with an end-to-end view of your data, from lead through to sale and beyond.
Consultancy
As your business grows you’ll face hurdles and challenges you never expected. We have a talented team of individuals who have years of experience growing trade companies and their expertise is available to you.
Whether it’s recruitment, purchasing, sales strategy or operations, we’ve been there, done that and are here to help.
Our Talented Team
Delivers Amazing Results.
The founders of Trade Initiative were behind one of the fastest growing home heating companies of all time.
Jamie Dixon
Co-founder
Trade Initiative
Paul Grayson-Mather
Co-founder
Trade Initiative
Simon Ferris
Co-founder
Trade Initiative
Jenny Ellis
Operations Manager
Trade Initiative
Yatin Mulay
Paid Search Strategist
Trade Initiative
Lucy Rayner
Scheduling Manager
Trade Initiative
Steve Clarke
Head of Sales
Trade Initiative
Steve Newey
Technical Lead
Trade Initiative
Nikki Mather
Lead Devleoper
Trade InitiativeWhat Are The Costs?
Our fees are dependent on the level of service you require and your business setup.
We work with some clients on a results only basis and other times we will base our fee on marketing spend. We want to employ a pricing strategy that best works for your business and ensures long term success. During our initial discovery, we can work together to decide the best solution for your business.
Client Success Stories
Register Your Interest Today
What we’re looking for
- UK based registered company
- Minimum of 12 months in business
- Ambition and drive to grow
- We want to work with companies who take pride in their work
What next?
We will be in touch shortly with the aim of setting up a discovery meeting. This is an opportunity for us to learn more about your business and for you to learn more about how we can help grow your company.